Fortnite: Battle Royale has remained one of the most popular games for both kids and adults since 2017. The game earned $1.8 billion in 2019, making it the highest-earning video game of the year. It has 250 million registered accounts and more than 10.8 million concurrent players as of March 2019. In addition, the game’s creators have successfully targeted women as part of their audience: An estimated 35% of Fortnite players are female.
So what is this crazy game, and why on earth is it so popular? More importantly, what should we do if our kids are obsessed with it?